Successful collaboration between A1 and AdScanner by Match-Maker Ventures

Our clients 5. June 2018.

AdScanner successfully collaborated with A1 Telekom Austria

AdScanner provides data and cockpit solutions for increased transparency, control and speed in TV advertising.

A1 Telekom Austria Group (TAG) is a leading communications provider in Central and Eastern Europe and operates one of the largest TV customer base in this footprint.

TAG wants to address new business opportunities in the area of advertising by leveraging on existing assets like customer insights. Now, TAG and AdScanner have agreed that they would benefit from cooperation by jointly developing products in the field of TV advertising analytics.

 

Role of Match-Maker Ventures:

✔ Matched within 12 months

✔ Continuous sales support

✔ Project management and  G2M strategy

 

„MMV was supporting the close cooperation between A1 and AdScanner right from the start. Joint efforts in product development, PR and sales have established high awareness for AdScanner on the advertising market.“

Helmut Prattes; Media Business, A1 Group

“What really puts MMV in a category of its own are three pillars:

- The competencies of the team: amazing levels of expertise across a broad range of industries

- The involvement of the team: hands-on mentality and very deep involvement in the actual development and growth support

- Match-Making in its truest sense: not just opening doors and connecting but also following through and elevating each connection to the next stage.”

Marin Curkovic; CEO, AdScanner

📩 Contact us to learn more

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