Vintom personalizes NC+ communication with their customers
NC+ was looking for new ideas to reach CRM goals in an increasingly competitive pay TV market, struggling with high contract renewal costs, churn and seeking new ways to increase ARPU.
Vintom enabled NC+ to present hundred of thousand personalized offers for extending contracts, increasing ARPU by offering additional packages based on content suited to customers needs.
Personalized videos to renew subscribers contract online without the need to contact call center
✔ 5% increase in ARPU
✔ 14% viewers extended retention
✔ 50% reduced contract renewal costs